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SEO and the Pub analogy
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SEO and the Pub analogy

We've often been to a late-night outing with friends and low-and-behold we somehow don't get let in? We somehow don't "look the part" nor do we have the smart shoes or jacket to get in. This may be a strange start to an article, but it's a perfect analogy to understanding SEO in general. So, let’s start outside. You're there facing the bitter cold and your only way in to the Pub is through the "Bouncers" at the entrance. Your website represents you, who you are and what you do. Google and all the other search engines see you as that person standing outside the pub. "You’re not coming in looking like that!". Hertfordshire Web Design is the tailor that will help you look the part. Legitimately helping you get into the pub, and recognised by search engines is what we do. The coding, the content (images, text and layout),…
Daniel Desta
May 17, 2019
Truly Own your website and what that means
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Truly Own your website and what that means

There is a reason why professional marketers and developers steer away from using “all-in-one build your own website packages” and it's primarily to do with "Control". In the last 20 years the art of building a website has evolved from handed-coded websites, databases and server-side security to, a 100% all-in-one client-controlled website builder. This evolution is to be expected, but there are substantial draw-backs with consolidating code, design & advanced features. (more…)
Daniel Desta
January 14, 2019

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