Royal Dessert Collection

Royal Dessert Collection is a deluxe Italian Ice Cream distributor business based in Luton in Bedfordshire. As a new Start Up, they required us to work on the existing brand and change it.

Our biggest task was to create a Logo & Brand Design based around an existing brand and adjust it. This was a matter of our team getting the best out of the Royal Dessert Collection’s Managing Director.

Our main focus was providing Royal Dessert Collection a number of designs to choose from. Mainly, treatment designs and brand guidelines. And finally, agree on the type of materials they require; Business Cards, LetterHeads or Complimentary Slips. We came to an agreement on the final design. We arranged for the Business Cards to be printed and delivered within 3 working days of the final layout.

The additional list of duties we needed to cover were; providing Royal Dessert Collection a consistent line of communication. This was mainly, email and forwarding. Finally, a safe and secure environment for the website  to be in. At this stage the website project remained as a single page package, but we were asked to print a substantial number printed artworks too.

It took Hertfordshire Web Design 2 weeks (10 working days) to complete this project.

The end result is a business that has their own Logos on their own Printed Business cards. Our next challenge will to build their new website and start working on the SEO performance.

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